Tools to Schedule Posts on ‘High Time’

​No one could deny the effect of social media on our society as a global entity on this technological era. One of the most transformed aspects on this revolution is how we run businesses. Needless to say, we have to incorporate social media platforms in marketing our business. This also implies that to succeed with social media you must be reactive and proactive with your followers. Make updates and be updated at the same time. This is very ideal until you realize it’s easier said than done. You will soon realize how it can be so difficult to plan your day to post content on social media at the optimum time. Since all you want is to gain maximum exposure and interactions, one way to make this process easier is to plan and schedule your content promotion.

​Good thing, there are tools designed to help by allowing a marketing team to plan what social media content they want to promote and when, without having to manually set reminders and log in to social media at specific times. There are quite a few well-known social media scheduling apps available to give you convenience. All you need is the right program, and there are plenty to choose from.

HootSuite
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Supported Social Media Platforms: 

Desktop and web-based: Twitter, Facebook, Facebook Pages, LinkedIn, Ping.fm, Wordpress, MySpace and Foursquare
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Mobile: Twitter and Facebook

​One of the most helpful social media management tool is Hootsuite. It gives a variety of assistance to social media managers and makes the workload so much less. In terms of scheduling, it has a clever feature called “Autoschedule” which chooses a scheduling time based on your previous social history that schedules your updates to give them the greatest chance of being seen. If you have multiple accounts set up on Hootsuite you can use this feature to avoid the same update appearing on all your accounts at once.

Hootsuite also has the Hootlet chrome extension where you are able to schedule updates whilst browsing relevant information, with the ability to automatically schedule a social update to appear at an optimum time. This is such a powerful tool in terms of scheduling and other social media management activities.

Buffer
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Supported Social Media Platforms: 

Twitter and Facebook

Schedule 10 social updates at once (unlimited schedule for the paid version). If that still is not enough to impress you, it also provides you with ready-made updates that you are able to use on your own profiles that link to relevant industry news all you need to do is check if these are relevant to your business. Also, you can instantly create an update and make edits on page titles and URLs you are browsing with bookmarklet. This works like Hootlet.

​Aside from scheduling posts, Buffer also allows you to set up a predetermined schedule for consistent promotion at optimum times. You can also distribute content promotion across multiple accounts you have.

LaterBro
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Supported Social Media Platforms: 

Twitter and Facebook

Log in to LaterBro using either your Twitter or Facebook information. This tool allows you to schedule updates on your pages and add more social accounts. You can add multiple Twitter accounts but it is limited to one Facebook account.
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Plan and schedule updates. You can select where your contents will be posted and also when. If you scheduled a particular content to multiple accounts, LaterBro would allow you to revise them separately as they appear separately in the queue. You can even mark posts as recurring daily, every other day, weekly, every other week, monthly or annually on Facebook!

SproutSocial
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Supported Social Media Platforms: 

Twitter, Facebook and Google+
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This tool is not free and is mostly utilized by bigger businesses for its more advanced features. It is used to monitor social interaction and engagement. Of course you can use it for scheduling posts with a clear overview of response rates, follower demographics.

Agora Pulse
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Supported Social Media Platforms: 

Twitter, Facebook and Instagram
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In just one tool, Agora Pulse lets you schedule content for Twitter, Facebook, and Instagram. This makes it a lot more convenient as all scheduling take place in one place. Plus, Agora Pulse has dynamic reports for all three social networks. You can market content and run promotions from Agora as well.

Social Oomph
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Supported Social Media Platforms: 

Twitter and Facebook
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Make postings automatic too with SocialOomph. It helps you schedule content on Facebook and Twitter automatically. Socialoomph has a number of premium options that allow you to schedule photos, use Facebook, and LinkedIn. It is one of the most powerful social media management tools on the market. 

EveryPost
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Supported Social Media Platforms: 

Mobile: Facebook, Twitter, Google+, LinkedIn, Pinterest, and Tumblr
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EveryPost lets you schedule any customized content you made. Make sure to make appealing and relevant  visual contents, This tool supports wide array of social media sites: Facebook, Twitter, Google+, LinkedIn, Pinterest, and Tumblr. EveryPost is useful for posting from your Android and iPhone devices.

​Crowdbooster

Supported Social Media Platforms: 

Twitter and Facebook
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Schedule unlimited Tweets and Facebook posts with Crowdbooster. Load your Tweets and posts in this tool, and use the optimal time insights to give your audience consistently engaged with your great content. Do the analytics automatically on a consistent basis. 

TweetDeck
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Supported Social Media Platforms: 

Twitter
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TweetDeck was acquired by Twitter Inc. and integrated into Twitter's interface. This allows you to simply schedule tweets for a later delivery rather than immediately. Use the time you saved from posting at different times of the day in other productive strategies for your business.

​With the unlimited opportunities the internet provides, social management tools continue growing in popularity, and scheduling social updates is just one of the great features that many of these tool come packaged with. One thing to keep in mind is that scheduling your posts will be useless if you don’t choose the right time. To make the most of the content you promote, you will want to update your social profiles at a time where you have the widest audience. To achieve this, you will need to analyze when your updates get viewed, shared and replied.

​To make sure your business is utilizing these tools properly, you may get a social media promotion company to do the job while you wait for your social media account to earn the needed sales for your business.